Issue/Symptoms Can the category affinity algorithm be utilized across more than one attribute? Currently, I have category affinity configured to retrieve the page category name (e. Adobe Target: A big hit for Media & Entertainment. customN" i s mandatory to be uploaded or can we - 627746 I got a little bit of an idea and will connect with my IT team on this. Use entity attributes to pass product or content information to Adobe Target Recommendations. Leverage Feed for recommendation based on Category Affinity in Personalization. skuGaming: Gaming companies use Target to recommend games and content to users on their consoles. . 2 protocols as well as Google SameSite Chrome v. Target welcome kit overview. So on each article page pass user. -> Based on your successful use and integration of multiple Adobe Experience Cloud products, describe how it has transformed the customer experience/journey, and the value, business impact, and results from your company/organization has realized. I will reach back if I have any questions. Personalized. productInfo. Adobe Experience Platform; Adobe Target; Issue/Symptoms. Courses Tutorials Events Instructor-led training View all learning optionsAdobe Target provides incredible flexibility for defining audiences based on their behavior—for example, visitors who searched for rugs, added something to a cart but didn’t purchase, or have account balances of a certain level. simonb23491113. categoryAffinities inside the criteria. How the affinity is calculated can be referenced in the same Category Affinity documentation in Adobe Experience League. Category Affinity The category affinity feature in Target automatically captures the categories users visit and then calculates the users' affinity for the category for targeting purposes. . Events. Category affinity would also work for the returning visitors on the page. Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageView all features. Adobe Target. SCORE REVENUE. Courses Recommended courses Tutorials Certification Events Instructor-led training Browse content library View all learning optionsCampaign Classic: Integration of Data Lake with Adobe Campaign SFTP; Target: Recommendation results on the basis of recommendation designs; Adobe Target: How do you use Category Affinity; Does Adobe Audience Manager collect Adobe Analytics’ video analytics/heartbeat tracking? List of fragment not displaying in the Email. Once the information starts populating in Target, you can need to create an audience to target the visitors. I believe that the reason that "one" is not present here is that Adobe Target's affinity category algorithm truncates any category beyond five. The cliffing can happen in the same-case values as well. . . sku Hey , the hyperlink for Entities is not working. Category values for category affinity; Create data elements for Target parameters. It seems to consistently tally one affinity, though it will change across. Wants to be able to “peek” at results as test runs. Courses Tutorials Certification Events Instructor-led training View all learning optionsNow create an audience using category affinity. The category affinity feature in Adobe Target automatically captures the categories on your site that a user visits and then calculates the user’s affinity for each category so it can be targeted and segmented on. Category affinity would also work for the returning visitors on the page. Campaign Classic: Integration of Data Lake with Adobe Campaign SFTP; Target: Recommendation results on the basis of recommendation designs; Adobe Target: How do you use Category Affinity? Does Adobe Audience Manager collect Adobe Analytics’ video analytics/heartbeat tracking? List of fragment not displaying in the Email. Description Environment. Similarly, you can also use Launch to pass params to target calls. Send the affinities via Adobe Launch to Adobe Target. Check out what you can do. Several rules can be defined in an activity to deliver different content variations. on all subcategory -> article page pass user. Here is how category affinity works: Reference the Category Affinity documentation in Adobe Experience League. Fill in the information in the Basic Information section. Overview. However, I'm not finding a way to validate that categories are being captured properly, view what my visitor ID category affinity is, etc. For the most recent Apple Safari ITP 2. category parameter? Also, is creating a category affinity audience enough or do I need to have user. categories are just references to the elements inside the returned array. Toggling ‘ Ignore Case ’ can cliff line items that appear identical. Unable to create a Target Audience based on cookie value. Recommendations now produces a “Top Sellers” list for each brand and shows the visitor the appropriate “Top Sellers” list based on the value stored in the visitor’s Favorite Brand profile attribute. Description. Category affinity helps to ensure that content is targeted to visitors who are most likely to act on that. There is no Out-of-the-box (OOTB) option to export assets to Target. Learn. After 90 days of inactivity, visitor will always be as a new visitor. Here is how category affinity works: Reference the Category Affinity documentation in Adobe Experience League. - 559265 Yes, I have product pages that are tagged with multi-product categories that's why I have a generically coded data element if there is a single product category or Multi-product category available on the page then get that into to data element Regarding the Category Affinity value [luxury] : I ha. Features. As the visitor continues to browse, or returns for another session, the. First you will set up a few extra data elements for a profile attribute, entity attribute, category value and then construct the data object which is used to pass non-XDM data: target. Category affinity: The category affinity feature in Adobe Target automatically captures the categories on your site that a user visits and then calculates the user’s affinity for each category so it can be targeted and segmented on. DescriptionHello all, I am using category affinity to deliver content to audience based on the favorite category of the user. Now create an audience using category affinity. categoryID to pass it with along with Global Mbox. Description. Adobe Target without Adobe Launch. categoryId parameter. Create audiences in Adobe Target to target visitors who meet specific profile parameters. How the affinity is calculated can be referenced in the same Category Affinity documentation in Adobe Experience League. We have seen two users sitting next to each other visiting the same pages tally different affinities. are mandatory right? Also, you missed answering my one question twice about the CSV URL. First you will set up a few extra data elements for a profile attribute, entity attribute, category value and then construct the data object which is used to pass non-XDM data: target. categoryID to pass it with along with Global Mbox. g. Features. The category affinity feature in Adobe Target automatically captures the categories on your site that a user visits and then calculates the user’s affinity for each category so it can be targeted and segmented on. once you store category affinity array in profile script, fetch it into your code using "${user. . Announcements and information about Adobe Target events, including Target Coffee Break sessions, Target webinar series, Target Skill Builder sessions, developer chats, and more. parameters. This data is tied to the user’s cookie. Can you elaborate more on the query you are looking for? However here are more details on Category Affinity > Ca. Category Affinity. Adobe Target also delivers that better personalization to new digital. After 90 days of inactivity, visitor will always be as a new visitor. mboxpcid is basically generated by the Target tag on customer’s web page, and we write a cookie for that visitor, so we know whether this visitor has fired a call to Target before or not. I can see this data in the mbox JSON file that's being loaded on. Sign In. . Issue/Symptoms. Sign In. How to use category affinity? Resolution. In order to get the affinities to Adobe Target, we leverage Adobe Launch. like an API Call to have this information in the datalayer, do some more stuff? Matt, I have taken a look at the page. . Courses Recommended courses Tutorials Certification Events Instructor-led training Browse content library View all learning options. Adobe Target Standard includes the following components and functionality in the Target section of the Adobe Experience Cloud user interface: A/B testing with the enhancement of auto-allocate, multivariate testing, rules-based targeting, geo-targeting, and server side optimization (otherwise known as optimization via APIs). . Target profile parameters must be passed under the data. categoryAffinities[0];". Chapter 2: Target at a glance. skuIssue. Learn how to tailor and personalize your customers' experience to maximize revenue on your web and mobile sites, apps, social media, and other digital. categoryId". Adobe Campaign Classic. . Now create an audience using category affinity. This in turn accelerates your business, as you text. Courses Recommended courses Tutorials Certification Events Instructor-led training Browse content library Recommended courses Tutorials Certification Events Instructor-led training Browse content libraryAudience creation options. This in turn accelerates your business, as you text. To use the extension, click the Visual Editing Helper browser extension icon ( ) in your Chrome browser’s toolbar while in the VEC or QA Mode. your developer would help you better with reading adobe target response tokens and pushing it into datalayer Target cookie will expire after 90 days of inactivity (or the respective visitor profile lifetime of the account), so target will no longer have the information about this user. Category affinity is just one of the many profile attributes that are collected and scored out-of-the-box. Click Offers to open the library. Issue Client couldn’t find product information in the Target UI under Recommendations › Catalog Search. Please cite both qualitative and quantitative results as applicable. How the affinity is calculated can be referenced in the same Category. Use the drop-down lists to specify the parameter, operator, and values for your search. product. categoryId'. Reference the Pass Parameters to a global mbox in Adobe Developer documentation. Several rules can be defined in an activity to deliver different content variations. categoryId=clothing,shoes,nike,running,nike clothing,nike shoes,nike running shoes user. Otherwise lets keep the conversation going. Issue/Symptoms. Courses Recommended courses Tutorials Certification Events Instructor-led training Browse content library View all learning optionsCreate a profile attribute comparison audience. How the affinity is calculated can be referenced in the same Category Affinity documentation in Adobe Experience League. Campaign Classic: Integration of Data Lake with Adobe Campaign SFTP; Target: Recommendation results on the basis of recommendation designs; Adobe Target: How do you use Category Affinity? Does Adobe Audience Manager collect Adobe Analytics’ video analytics/heartbeat tracking? List of fragment not displaying in the Email. 99 per month. Hi all - hoping someone can help here! I want to start using category affinity for personalisation. This helps to ensure that content is targeted to visitors who are most likely to act on that information. Learn. Add users to Target, assign permissions based on their roles, and create workspaces for teams based on different departments, global locations, channel and other logical groupings. Lets say, you have pa. Courses Recommended courses Tutorials Certification Events Instructor-led training Browse content library Recommended courses Tutorials Certification Events Instructor-led training Browse content libraryThis tutorial is intended for AEM / Adobe Target / Adobe Launch rookies and should help to use the Adobe Target feature "Category Affinity". Experiment & learn Experiment & learn A/B Testing; Multivariate testingCampaign Classic: Integration of Data Lake with Adobe Campaign SFTP; Target: Recommendation results on the basis of recommendation designs; Adobe Target: How do you use Category Affinity; Does Adobe Audience Manager collect Adobe Analytics’ video analytics/heartbeat tracking? List of fragment not displaying in the Email. Tip 5: Give users the level of access they need to do their job. - 325593 - 2. Activity Type. Learn. If you are using category afinity, the activity would be delivered based on the customer's behaviour. Features. But, is there any way to get first category, second category etc values as well by doing something sim. Whenever a user visits your site, profile parameters specific to the. That's it :). Each additional search rule is joined with the AND operator. Can you elaborate more on the query you are looking for? However here are more details on Category Affinity > Category affinity. Steps to reproduce: When trying to pass the product or content information to Recommendations using the entity attributes via mbox (refer to Plan and implement Recommendations),. Hi, We don't have Recommendations but Target Standard. I created a rule in Launch and configured category affinity as mbox. once you store category affinity array in profile script, fetch it into your code using "${user. For example, if I setup a campaign that targets those who's favourite category is shoes, how can I see how many. Customer profiles and segmentation creates progressive unified profiles that allow you to target your messaging with confidence. In DTM, I had a page load rule that would set the global mbox parameters based off of a data element: I duplicated this in Launch, to no avail: What I've tried so far: I can confirm through the debugger tha. Please take some time and attentively read this documentation article: Category affinity Example: user. This helps to ensure that content is targeted to visitors who are most likely to act on. Offers created in Target Classic or other. Description. Now create an audience using category affinity. When creating an Adobe Experience Cloud audience, there are three options. Sign In. Sign In. Features. I can see this data in the mbox JSON file that's being loaded on. Campaign Classic: Integration of Data Lake with Adobe Campaign SFTP; Target: Recommendation results on the basis of recommendation designs; Adobe Target: How do you use Category Affinity? Does Adobe Audience Manager collect Adobe Analytics’ video analytics/heartbeat tracking? List of fragment not displaying in the Email. We're using the category affinity and I've written a profile script called topCategory using "return user. However, setting up an XT activity using a audience where I uses the Category Affinity doesn't put me into the act. Must identify the best experience and deliver quickly. Has the time to wait until end of test period to analyze results. Get data into Target using page parameters. . You can also learn about the Target edge network, Search Engine Optimization (SEO), and how Target. Campaign Classic: Integration of Data Lake with Adobe Campaign SFTP; Target: Recommendation results on the basis of recommendation designs; Adobe Target: How do you use Category Affinity? Does Adobe Audience Manager collect Adobe Analytics’ video analytics/heartbeat tracking? List of fragment not displaying in the Email. Learn. Category affinity helps to ensure that content is targeted to visitors who are most likely to act on that information. Configuring Category Affinity –. Category affinity is just one of the many profile attributes that are collected and scored out-of-the-box. id ? entity. Courses Recommended courses Tutorials Certification Events Instructor-led training Browse content library View all learning options Recommended courses Tutorials Certification Events Instructor-led training Browse content library View all learning optionsNow create an audience using category affinity. Learn how Adobe Target works, including information about the JavaScript libraries (Adobe Experience Platform Web SDK and at. However, I’d like to know if there is a way that I can be a bit more granular with my categories. Taken from the LinkedIn Post from Kasper Andersen who has given away 12 Adobe Target Profile Scripts ready for use. categoryId parameter. Affinity Designer and Adobe Photoshop are excellent choices for different design tasks. In order to get the affinities to Adobe Target, we leverage Adobe Launch. Category affinity. . Target lets you capture visitor affinity for a specific category of products, like men’s clothing, or. However, one problem I am facing is with the feeds which is an important. This in turn accelerates your business, as you text. profilescriptname}". Now, when target finds this param on page it scores each category basis no. If possible Can you fill the First Row as an example till "entity. Entities refer to the items you want to recommend. categoryAffinity to get the value in it. Send the affinities via Adobe Launch to Adobe Target. I understand the category affinity algorithm and how it works. Regards, Rajneesh - 276887Category affinity Capture the categories a user visits and use them for future targeting and segmentation. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo Engage Community home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo Engage The category affinity feature in Adobe Target automatically captures the categories on your site that a user visits and then calculates the user’s affinity for each category so it can be targeted and segmented on. That’s because Adobe Target lets brands leverage artificial intelligence (AI) powered by Adobe Sensei to more deeply personalize the experiences they deliver their customers. For category affinity, based on the frequency and recency of visits to your product categories it will be delivered. id ? entity. categoryId is the parameter. Adobe Target: Visitors will not qualify for a segment created in AAM until the Target session expires and they come back; Campaign: How inbound SMS (InSMS) are linked to outbound SMS sent by Campaign ‘***’ in geo_country column in Analytics Data Feed; Alternative for File Collector activity in ACS; Smart Trainings for custom tags are. Subscribed!I am not sure if i can use category affinity here as i don’t want to drop the score of any affinity. 28-08-2023 13:11 PDT. More informat. Experience Targeting, including geotargeting, is valuable for defining rules that target a specific experience or content to a particular audience. Get data into Target using page parameters. categoryaffinities Yes, To see the response tokens working in action, you need to activate them first on the path you mentioned and it will be delivered immediately only through Target responses delivering an activity. Campaign Classic: Integration of Data Lake with Adobe Campaign SFTP; Target: Recommendation results on the basis of recommendation designs; Adobe Target: How do you use Category Affinity? Does Adobe Audience Manager collect Adobe Analytics’ video analytics/heartbeat tracking? List of fragment not displaying in the Email. addEventListener(adobe. Adobe doesn’t collect any PII data itself. If the desired parameter does not display. Adobe Target Standard. . Success metrics include key business measures that enable you to determine the success of a given experience or offer in a Target activity. Thanks, 66. Learn how to tailor and personalize your customers' experience to maximize revenue on your web and mobile sites, apps, social media, and other digital channels. Read real-world use cases of Experience Cloud products written by your peersWhat is the difference between Favorite Category and First Category in Category Affinity? Do both reference user. Advertising Cloud Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageCommunity home Advertising Analytics Audience Manager Campaign Classic v7 & Campaign v8 Campaign Standard Developer Experience Cloud Experience Manager Sites & More Experience Platform Journey Optimizer Target Real-Time Customer Data Platform Workfront Creative Cloud Document Cloud Commerce Marketo EngageThe category affinity feature in Adobe Target automatically captures the categories on your site that a user visits and then calculates the user’s affinity for each category so it can be targeted and segmented on. How does Target identify visitors (i. product. js). DescriptionSign In. Learn. 0. Level 6. Category affinity would also work for the returning visitors on the page. Visitor Profile. Basis score target will create category affinity array of top 5 categories. First you will set up a few extra data elements for a profile attribute, entity attribute, category value and then construct the data object which is used to pass non-XDM data: target. Learn about category affinity in Adobe Target that automatically captures categories a user visits and then calculates the user's affinity for the category so it can be targeted and segmented on. Analytics integration Integrating Adobe Target with Adobe Analytics lets you personalise more deeply, letting you drive real data-driven optimisation on your website with a unified view. Courses Recommended courses Tutorials Certification Events Instructor-led training Browse content library View all learning options. Linux: use the top command to check CPU utilization. Hi, i'm aware of what category affinity is and how it is calculated. 2. Analytics integration Integrating Adobe Target with Adobe Analytics lets you personalize more deeply, letting you drive real. Offers created in Target Classic or other solutions. When a visitor enters an Automated Personalization or Auto-Target activity, a snapshot of information is passed. Add Users to Workspaces. One useful parameter is user. Category values for category affinity; Create data elements for Target parameters. In the Recommended Algorithm section, select Item Based from the Algorithm. For example, visitors who viewed several articles on your website about a particular subject could be presented with content related to that subject. However, I'm not finding a way to validate that categories are being captured properly, view what my visitor ID category affinity is, etc. The Introduction to Recommendations webinar includes an in-depth exploration of how to leverage the value of Adobe Target Recommendations. The Affinity iPad app is $19. A means of formal administering enterprise-wide user access to Target. How the affinity is calculated can be referenced in the same Category. Experience Targeting (XT) delivers content to a specific audience based on a set of marketer-defined rules and criteria. Entities can be anything such as products, content (such as articles, slide. Last update: 2023-03-15 Topics: Recommendations Entities refer to the items you want to recommend. When it comes to cost, Affinity is a much cheaper alternative to Photoshop. Now, in audience you'll need to create audience as you showed in screenshot. View all features. Target cookie will expire after 90 days of inactivity (or the respective visitor profile lifetime of the account), so target will no longer have the information about this user. Hope you have a wonderful day. How the affinity is calculated can be referenced in the same Category. entity. This in turn accelerates your business, as you text. I then (with another fresh profile), hit the same page with Stage turned on. Adobe Target, the personalization solution of Adobe Experience Cloud, provides brands worldwide with a strategy to address brands’ personalization needs. Please guide me if you have any logic!! - 606231Adobe Target Basics Webinar: Introduction to Recommendations . Environment. Analytics integration Integrating Adobe Target with Adobe Analytics lets you personalise more deeply, letting you drive real data-driven optimisation on your website with a unified view. A customer ID is an ID your company uses to track visitors, such as a CRM ID, membership ID, or something similar. Affinity Designer is a vector graphics program that lets you customize your designs with fantastic precision. categoryID parameter. Hi simonb23491113 , If you are using category afinity, the activity would be delivered based on the customer's behaviour Target does not calculate the size of the audience in this case. Category values for category affinity; Create data elements for Target parameters. Please help me understand this more - user. Audience means Customer-defined rules and criteria within Adobe Target. To pass the AEM Tags into Adobe Launch we create a new Data Element "Category Affinity". id mapped to digitalData. . Get a deep dive into NVIDIA’s innovative approach to Adobe Target Recommendations and learn how its web team used the tool's many capabilities to create a personalized experience for visitors on their home page and beyond. your developer would help you better with reading adobe target response tokens and pushing it into datalayerTarget cookie will expire after 90 days of inactivity (or the respective visitor profile lifetime of the account), so target will no longer have the information about this user. When activated, Auto-Target’s machine learning algorithms get to work: By digging through past performance data, first for the user in question and then for otherbenjamin247 , Prarthana Sharma , For more on how category affinity is calculated see this document here: Category affinity If this satisfies your query please like, mark as helpful and mark as answer. Category Affinity The category affinity feature in Target automatically captures the categories users visit and then calculates the users' affinity for the category for targeting purposes. Share your feedback and help influence the future product roadmap for Adobe Target! Sign Up Now. A hands-on tutorial for Target customers covering how to successfully migrate from an at. Campaign Classic: Integration of Data Lake with Adobe Campaign SFTP; Target: Recommendation results on the basis of recommendation designs; Adobe Target: How do you use Category Affinity; Does Adobe Audience Manager collect Adobe Analytics’ video analytics/heartbeat tracking? List of fragment not displaying in the Email. 1 & 2. Learn how to implement Adobe Target using Platform Web SDK. Categories for audiences Last update: 2022-03-14 Topics: Audiences You can target on any of several category attributes using Adobe Target. Has a short time frame. Experiment & learn Experiment & learn A/B Testing; Multivariate testingAdobe Target EEC Troubleshooting | Adobe Experience Cloud. Manual A/B Test. for example, category page - XYZ subcategory inside XYZ - ABC article 1, article 2, and article 3 are the final 3 pages. Profile Script 02 - 2nd Affinity Category: The 'user. Cache-Control: max-age=300, private. Sign In. Only report suites that are provisioned to. s-maxage - the s-maxage directive in the Cache-Control header allows you to set a different TTL for shared caches such as CDNs. I am trying to show recommendation based on category affinity. Describe the basic workflow common to all activity types. What is the goal: As a marketer, I would like to identify the interests of my customers via their surfing behaviour on my website, put these customers into segments and finally serve these with. Experience Targeting is a first step into the world of personalization and often begins with A/B testing. Mihnea Docea | Techni. product. categoryAffinities[0]?How to analyze the performance issue. Profile attributes in Adobe Target are parameters that are specific to a visitor. 5 million with Adobe Target over ˜anksgiving week. Issue/Symptoms. We often use “the art of the possible” and “Adobe Target” in the same breath. Now create an audience using category affinity. Select Analytics Classifications, then specify the report suite. Now create an audience using category affinity. To remove any segment from Target, you need to delete that segment from Audience Manager. Courses Tutorials Certification Events Instructor-led training View all learning optionsTarget lets you capture visitor affinity for a specific category of products, like men’s clothing, or content, like business articles based on the category of pages he or. You can use a WYSIWYG editor, called the Visual Experience Composer (VEC), or a non-visual interface, the Form-based Experience Composer, to create,. Campaign Classic: Integration of Data Lake with Adobe Campaign SFTP; Target: Recommendation results on the basis of recommendation designs; Adobe Target: How do you use Category Affinity; Does Adobe Audience Manager collect Adobe Analytics’ video analytics/heartbeat tracking? List of fragment not displaying in the Email. - 627746Adobe Target. Finally create audience under audience -> visitor profile -> category affinity . Category affinity is just one of the many profile attributes that are collected and scored out-of-the-box. Target. Thanks, Gauresh k One question that came up is In the CSV file the order of column before "entity. Issue/Symptoms Can the category affinity algorithm be utilized across more than one attribute? Currently, I have category affinity configured to retrieve the page category name (e. Hi Benjamin, you are right - favorite category is same as user. values inside experiences through custom code within Adobe target. Description Environment. Adobe Experience League | Community. Adobe Target is the Adobe Experience Cloud solution that provides everything you need to tailor and personalize your customers’ experiences. This is because when changing the case sensitivity settings, Analytics actually changes the underline hash values that are used to store key values in the database. categoryId". jsvasu. How the affinity is calculated can be referenced in the. But the recommendation is not populating. Learn how to implement Adobe Target using Platform Web SDK. productInfo. productInfo. As Adobe Experience Manager (AEM) should be your centralized Digital Asset Management (DAM), it is ideal to host assets in AEM and use the link of the asset to replace an asset in Target to avoid the. 23 Update: We now support Single-Sign-On (SSO) in the Chrome Extension for all MiaProva customers. For example, visitors who viewed several articles on your website about a particular subject could be presented with content related to that subject. Analytics integration Integrating Adobe Target with Adobe Analytics lets you personalize more deeply, letting you drive real data-driven optimization on your website with a unified view. Similarly, you can also use Launch to pass params to target calls. For example, you can determine if a new offer increases your revenue per visitor or adding. 3. However, I'm not finding a way to validate that categories are being captured properly, view what my visitor ID category affinity is, etc. Sign In. product. Sure, mostly we use it via Target and display e. Chapter 5: Inspiration for testing and personalization activities. You can use profile script to fetch category affinity array using "user. Adobe Target automatically collects and uses various data to build its personalization algorithms in Automated Personalization (AP) and Auto-Target (AT) activities. Name the audience and add an optional description.